礼品包装应随礼品而设计，如果不是很郑重或不是为了营造神秘感的话，礼品要尽量通过包装显露，包装应突出礼品，而不能喧宾夺主，使礼品在精美包装前黯然失色，显得“名不副实”。更不能’‘一流礼品，二流包装，三流效果”，采用有礼品标志的包装，能够使受礼者直接了解礼品，礼品包装设计要美观大方，简洁流畅，给领导送礼送什么好，不必过于烦琐，成功的包装不仅使礼品增色，也会满足送礼者的期望值。
The gift package should be designed with the gift. If it is not very solemn or not to create a sense of mystery, the gift should be exposed through the package as much as possible. The package should highlight the gift, rather than win over the host, so that the gift will be overshadowed before the exquisite package, which is "not worthy of the name". Not to mention "first-class gift, second-class packaging, third-class effect". The packaging with gift logo can make the recipient directly understand the gift. The gift packaging design should be beautiful and generous, concise and smooth. It is not necessary to be too fussy about what to give to the leader. A successful packaging will not only enhance the color of the gift, but also meet the expectations of the giver.